Customers today are demanding world class hospitality services and an unforgettable brand experience, and this has created a need for Indian operators to offer services that is in line with global standards

Strategic association with the right partner helps create a strong brand recall and loyalty

  • Indian market has a large, young population aspiring for a cosmopolitan lifestyle.
  • Due to globalization, well-travelled consumers are increasingly aware of international hospitality service standards and customer centricity. This is driving demand for global branded players in India offering a great customer experience and aspirational brand value from both Indian as well foreign travelers.
  • To tap the demand on premium offerings, many traditional Indian operators are collaborating with global brands to offer hospitality services.

Case: NRI supported an Indian hospitality company to find a Japanese strategic investor

  • Our client was a traditional family-run Indian hospitality services company, operating guest-houses and serviced apartments.
  • 70% of the serviced apartments customers were Japanese expats, hence the client was looking to form a strategic alliance with a reputed Japanese hospitality company by divesting a minority stake in the existing business.
  • NRI was the exclusive transaction advisor and managed end-to-end deal activities starting from preparation of investment thesis to negotiations with potential investors

Support in finding a foreign strategic investor

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